
LINE UP

2023
LA FALL

2023



Our speakers and discussion hosts have been there, done that. They are here to share their experiences in creating multimillion-dollar online brands, explaining exactly how they got there. From revenue scaling and tech stack building to hiring and capital raising, we’ll cover a lot in one day. And we know how valuable your time is - that’s why we only hand pick retail leaders and tech providers with inspiring stories and important, practical lessons.
GROW. LA
18 OCT
FALL
2023
The next generation of retail conferences
23 OCT 2023
8 AM
6 PM
GREG ASHTON, CEO, GROW
08:50
AM
WELCOME
Welcome and introduction
speakers description
WELCOME
VALENTINE
NADIA BOUJARWAH + NORA ALI
09:10
AM
INTERVIEW
How to effectively access an underserved market through strategic marketing iniatives and campaigns
NADIA BOUJARWAH, CO-FOUNDER & CEO, DIA & CO INTERVIEWED BY NORA ALI, CO-HOST, BUSINESS CASUAL BY MORNING BREW
INTERVIEW
VALENTINE
KIMBERLY KREUZBERGER +JOHN GOODWIN
09:30
AM
FIRESIDE
How to grow a loyal customer base by moving away from big tech platforms and third-party data
KIMBERLY KREUZBERGER, CEO, CRAVINGS BY CHRISSY TEIGEN & FOUNDER, PIVOT PROJECTS + JOHN GOODWIN, EXECUTIVE CREATIVE DIRECTOR, KLAVIYO
FIRESIDE
VALENTINE
DANNY COORSH+HITHA HERZOG
09:50
AM
INTERVIEW
How Athletic Greens Thinks About Customer Acquisition Costs
DANNY COORSH, VP, STRATEGIC PROJECTS, ATHLETIC GREENS INTERVIEWED BY HITHA HERZOG, ASSOCIATE PROFESSOR, PARSONS SCHOOL OF DESIGN
INTERVIEW
VALENTINE
JAMIE LEVY+ STEPHEN PINTO
10:10
AM
FIRESIDE
Leading Product Vision in a Marketing-led Organization
JAMIE LEVY, HEAD OF ENGAGEMENT, NORTH AMERICA, SHOPIFY PLUS + STEPHEN PINTO, DIRECTOR, PRODUCT MANAGEMENT - ECOMMERCE, DR. SQUATCH
FIRESIDE
VALENTINE
CHLOE SONGER & STUART AHLUM + HELLEY KOHAN
10:30
AM
FIRESIDE
Circularity as the Future of Sustainability and Customer Retention
CHLOE SONGER & STUART AHLUM, CO-FOUNDERS, THOUSAND FELL, INTERVIEWED BY SHELLEY KOHAN, ASSOCIATE PROFESSOR, FASHION INSTITUTE OF TECHNOLOGY
FIRESIDE
VALENTINE
JORDAN GUTMAN + AMANDA COUTURE
10:50
AM
FIRESIDE
Why CBD Brand Foria Wellness Relies on Loyalty to Build their Brand
JORDAN GUTMAN, GM OF LOYALTY AND REFERRALS, YOTPO + AMANDA COUTURE, SR. DIRECTOR, ECOMMERCE & RETENTION, FORIA WELLNESS
FIRESIDE
VALENTINE
SOFIA LAURELL , LINDSAY MCCORMICK + HITHA HERZOG
11:10
AM
INTERVIEW
Turning customers into advocates / How to build true loyalty
SOFIA LAURELL, CO-FOUNDER & CO-CEO, TINY ORGANICS; LINDSAY MCCORMICK, FOUNDER & CEO, BITE INTERVIEWED BY HITHA HERZOG, ASSOCIATE PROFESSOR, PARSONS SCHOOL OF DESIGN
INTERVIEW
VALENTINE
BRANDON BROWN + STEVEN BORRELLI
11:30
AM
FIRESIDE
Treat Creators like their brand revolves around them
BRANDON BROWN, CEO AND FOUNDER, GRIN + STEVEN BORRELLI, CEO AND FOUNDER, CUTS CLOTHING
FIRESIDE
VALENTINE
CLAIRE MORILLO + SARA FISCHER
11:50
AM
INTERVIEW
The Importance of Building Brand Vision and How to Successfully Integrate It
CLAIRE MORILLO, VP OF INNOVATION, RITUAL INTERVIEWED BY SARA FISCHER, MEDIA REPORTER, AXIOS
INTERVIEW
VALENTINE
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community and marketing a brand that challenges culture today.
BRIAN ANDERSON + ALBERT CHONG
12:10
PM
FIRESIDE
Headless Commerce - ILIA's Beauty Journey with Nacelle
BRIAN ANDERSON, CEO, NACELLE + ALBERT CHONG, VP, DIGITAL, ILIA BEAUTY
FIRESIDE
VALENTINE
LAURA DOWLING
12:45
PM
GROW THERAPHY TABLE
The mindset needed to scale - how to approach team building and funding in a fast-growing apparel company
LAURA DOWLING, CMO, DIGITAL BRANDS GROUP
GROW THERAPHY TABLE
OUTDOOR
SAHRA NGUYEN + SELA SERAFIN
12:45
PM
GROW THERAPHY TABLE
Actively learning and exploring the bridge between Web3 and Consumer
SAHRA NGUYEN, FOUNDER, NGUYEN COFFEE SUPPLY; SELA SERAFIN, STRATEGIST, AV SQUAD
GROW THERAPHY TABLE
OUTDOOR
DERRICK DINGLASAN
12:45
PM
GROW THERAPHY TABLE
Planning and executing an ideal customer journey for a new DTC brand
DERRICK DINGLASAN, FOUNDER, OPTE
GROW THERAPHY TABLE
OUTDOOR
SAM MADANI
12:45
PM
GROW THERAPHY TABLE
Vision to Execution: Building Effective, Controllable Scoreboards to Execute Towards Your Vision
SAM MADANI, CO FOUNDER & CEO, BOMANI
GROW THERAPHY TABLE
OUTDOOR
PRESENTED BY THE VERTICAL COLLECTIVE
02:00
PM
LUNCH
Lunch
LUNCH
VALENTINE
CHRISTIAN LIMON + NICHOLE DELANSKY
02:30
PM
PANEL
The power of TV and streaming as a full-funnel marketing strategy
CHRISTIAN LIMON, HEAD OF GROWTH, GEMINI + NICHOLE DELANSKY, SR. MANAGER, PERFORMANCE, ROKU
PANEL
VALENTINE
HOMAS MARKS, VIVEK KUMAR, MELISSA HARRINGTON + JASMINE ENBERG
02:30
PM
PANEL
The Strength In Subscriptions
THOMAS MARKS, SVP, MARKETING, STICKY.IO; VIVEK KUMAR, CHIEF REVENUE & MARKETING OFFICER, URBAN STEMS; MELISSA HARRINGTON, FOUNDER & CEO, FISH FIXE INTERVIEWED BY JASMINE ENBERG, PRINCIPAL ANALYST, SOCIAL MEDIA, INSIDER INTELLIGENCE
PANEL
GLASS ROOM
To unlock next-level ecommerce growth, brands must make direct relationships and better
shopping experiences a priority to keep customers coming back for more. Learn how the subscription model is a powerful tool to deepen customer relationships and build loyalty, all while adding recurring, predictable revenue to your bottom line.
JAKE SOROKA + TYLER HARMAN
02:50
PM
INTERVIEW
Paid Media Post-iOS14: What’s Old is New Again
JAKE SOROKA, CMO, SCENTBIRD INTERVIEWED BY TYLER HARMAN, FOUNDER, RAD DAD
INTERVIEW
GLASS ROOM
SARA CULLEN, ALEX BRANDS + NINA AGHADJANIAN
02:50
PM
INTERVIEW
The new definition of community in the rise of DTC (Sara) +
SARA CULLEN, FOUNDER & CEO, GEM; ALEX BRANDS, FORMER HEAD OF BRAND MARKETING, MADHAPPY INTERVIEWED BY NINA AGHADJANIAN, EDITOR, UNCOVER LA
INTERVIEW
VALENTINE
Building Community Around Your Brand: A little more focused and tailored around community building and driving engagement as a brand grows organically (Alex)
MICHAEL BLOCK + ANDREW SILBERSTEIN + PAIGE MUELLER
03:00
PM
GROW THERAPHY TABLE
CTV As A Performance Channel
MICHAEL BLOCK, VP OF CLIENT SUCCESS, AND JABARI WASHINGTON, MANAGING DIRECTOR, PARTNERSHIPS + ANDREW SILBERSTEIN, FOUNDER, SOLAWAVE + PAIGE MUELLER, HEAD OF CREATIVE DEVELOPMENT, SOLAWAVE
GROW THERAPHY TABLE
OUTDOOR
MONICA DERETICH
03:00
PM
GROW THERAPHY TABLE
From Strangers to Instant Friends: Personalizing First-Time Shopper Experiences
MONICA DERETICH, RETAIL INDUSTRY ADVISOR, SAILTHRU
GROW THERAPHY TABLE
OUTDOOR
MICHELLE SCHROEDER + JESSICA BEAM
03:00
PM
GROW THERAPHY TABLE
The power of retention: A discussion of growth predictors and the best retention strategies in 2022
MICHELLE SCHROEDER, CHIEF MARKETING OFFICER, OMETRIA + JESSICA BEAM
GROW THERAPHY TABLE
OUTDOOR
PETER KENNEDY
03:00
PM
GROW THERAPHY TABLE
5 influencer data points proven to move the needle for retail brands
PETER KENNEDY, FOUNDER AND PRESIDENT, TAGGER
GROW THERAPHY TABLE
OUTDOOR
LOREN KELLEY +KATIE OUAKNINE
03:10
PM
PANEL
Universal Commerce - The Future of eCommerce has No Boundaries
LOREN KELLEY, STRATEGIC SALES LEAD, BOLT & KATIE OUAKNINE, OWNER OF BADGLEY MISCHKA
PANEL
GLASS ROOM
BAXTER ROBERSON + LISA MASTELA
03:10
PM
PANEL
Increasing your customer lifetime value through adding subscriptions
BAXTER ROBERSON, SR. DIRECTOR, PRODUCT MARKETING, RECHARGE + LISA MASTELA, FOUNDER, BUMPIN BLENDS
PANEL
VALENTINE
PHOEBE YU + KAT DEY
03:30
PM
INTERVIEW
Creating and marketing products that are functional, sustainable, and affordable
PHOEBE YU + KAT DEY, CO-FOUNDERS, ETTITUDE INTERVIEWED BY ODILE ROUJOL, FOUNDER, FAB CO-CREATION STUDIO VENTURES
INTERVIEW
VALENTINE
Finding the perfect niche/ formula for a sustainable product - on sourcing and manufacturing. How to balance cost and sustainability - who bears the cost? How smart, circular design and upfront investment can save $$
JOSH GROFF + NORA ALI
03:30
PM
FIRESIDE
Leveraging DTC to Crack Brick-and-Mortar
JOSH GROFF, CEO, MORE LABS INTERVIEWED BY NORA ALI, CO-HOST, BUSINESS CASUAL BY MORNING BREW
FIRESIDE
GLASS ROOM
SARA LIVINGSTON, JESSICA WANG
03:50
PM
FIRESIDE
The Modern Marketing Stack for a DTC Brand
SARA LIVINGSTON, HEAD OF CUSTOMER SOLUTIONS, ROCKERBOX; JESSICA WANG, SR. DIRECTOR, GROWTH MARKETING, FIGS
FIRESIDE
GLASS ROOM
TYSON QUICK
03:50
PM
FIRESIDE
Turning ad clicks into customers, Introducing the Advertising Conversion Cloud
TYSON QUICK, FOUNDER, POSTCLICK
FIRESIDE
VALENTINE
MICHAEL BARLOW+HITHA HERZOG
04:10
PM
INTERVIEW
Last mile delivery
MICHAEL BARLOW, CO-FOUNDER & CEO, FERNISH INTERVIEWED BY HITHA HERZOG, ASSOCIATE PROFESSOR, PARSONS SCHOOL OF DESIGN
INTERVIEW
VALENTINE
BETTINA HUANG, RAY LI + NORA ALI
04:20
PM
PANEL
Disrupting Industries
BETTINA HUANG, FOUNDING GENERAL MANAGER, PLATFORM; RAY LI, FOUNDER & CEO, SENE INTERVIEWED BY NORA ALI, CO-HOST, BUSINESS CASUAL BY MORNING BREW
PANEL
GLASS ROOM
DR. INGVAR KRAATZ
04:30
PM
FIRESIDE
Lessons learned from scaling the fastest growing ecommerce brands across Google Shopping
DR. INGVAR KRAATZ, COO, BIDNAMIC
FIRESIDE
VALENTINE
DAVID CHINN+JONATHAN GRELLER
04:40
PM
FIRESIDE
Driving growth at every stage of the customer lifecycle
DAVID CHINN, PRESIDENT, LEXER + JONATHAN GRELLER, PRESIDENT - DIGITAL VENTURES, MARQUEE BRANDS
FIRESIDE
GLASS ROOM
IAN YUNG + SHELLEY KOHAN
05:00
PM
INTERVIEW
How we measure the effectiveness on our top of funnel brand advertising.
IAN YUNG, VP, GROWTH, PARACHUTE INTERVIEWED BY SHELLEY KOHAN, ASSOCIATE PROFESSOR, FASHION INSTITUTE OF TECHNOLOGY
INTERVIEW
GLASS ROOM
DANNY TAING, JENNA TANENBAUM, GABE KENNEDY, SARAH MORET + NINA AGHADJANIAN
05:00
PM
FIRESIDE
Conversion Rate Optimization
DANNY TAING, FOUNDER & CEO, BOKKSU; JENNA TANENBAUM, HEAD OF GROWTH MARKETING, WHO GIVES A CRAP; GABE KENNEDY, CO-FOUNDER, PLANT PEOPLE; SARAH MORET, CO-FOUNDER AND CEO, CURIE INTERVIEWED BY NINA AGHADJANIAN, EDITOR, UNCOVER LA
FIRESIDE
VALENTINE
No results
TIME
SPEAKERS
SESSION
TOPIC
GROW. LA
18 OCT
FALL
2023
The next generation of retail conferences
18 OCT
2023
8 AM
6 PM