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LINE UP

2023

LA  FALL

2023

Our speakers and discussion hosts have been there, done that. They are here to share their experiences in creating multimillion-dollar online brands, explaining exactly how they got there. From revenue scaling and tech stack building to hiring and capital raising, we’ll cover a lot in one day. And we know how valuable your time is - that’s why we only hand pick retail leaders and tech providers with inspiring stories and important, practical lessons.

GROW. LA

18 OCT 

FALL

2023

The next generation of retail conferences

23 OCT 2023

8 AM
6 PM

GREG ASHTON, CEO, GROW

08:50

AM

WELCOME

Welcome and introduction

speakers description

WELCOME

VALENTINE

NADIA BOUJARWAH + NORA ALI

09:10

AM

INTERVIEW

How to effectively access an underserved market through strategic marketing iniatives and campaigns

NADIA BOUJARWAH, CO-FOUNDER & CEO, DIA & CO INTERVIEWED BY NORA ALI, CO-HOST, BUSINESS CASUAL BY MORNING BREW

INTERVIEW

VALENTINE

KIMBERLY KREUZBERGER +JOHN GOODWIN

09:30

AM

FIRESIDE

How to grow a loyal customer base by moving away from big tech platforms and third-party data

KIMBERLY KREUZBERGER, CEO, CRAVINGS BY CHRISSY TEIGEN & FOUNDER, PIVOT PROJECTS + JOHN GOODWIN, EXECUTIVE CREATIVE DIRECTOR, KLAVIYO

FIRESIDE

VALENTINE

DANNY COORSH+HITHA HERZOG

09:50

AM

INTERVIEW

How Athletic Greens Thinks About Customer Acquisition Costs

DANNY COORSH, VP, STRATEGIC PROJECTS, ATHLETIC GREENS INTERVIEWED BY HITHA HERZOG, ASSOCIATE PROFESSOR, PARSONS SCHOOL OF DESIGN

INTERVIEW

VALENTINE

JAMIE LEVY+ STEPHEN PINTO

10:10

AM

FIRESIDE

Leading Product Vision in a Marketing-led Organization

JAMIE LEVY, HEAD OF ENGAGEMENT, NORTH AMERICA, SHOPIFY PLUS + STEPHEN PINTO, DIRECTOR, PRODUCT MANAGEMENT - ECOMMERCE, DR. SQUATCH

FIRESIDE

VALENTINE

CHLOE SONGER & STUART AHLUM + HELLEY KOHAN

10:30

AM

FIRESIDE

Circularity as the Future of Sustainability and Customer Retention

CHLOE SONGER & STUART AHLUM, CO-FOUNDERS, THOUSAND FELL, INTERVIEWED BY SHELLEY KOHAN, ASSOCIATE PROFESSOR, FASHION INSTITUTE OF TECHNOLOGY

FIRESIDE

VALENTINE

JORDAN GUTMAN + AMANDA COUTURE

10:50

AM

FIRESIDE

Why CBD Brand Foria Wellness Relies on Loyalty to Build their Brand

JORDAN GUTMAN, GM OF LOYALTY AND REFERRALS, YOTPO + AMANDA COUTURE, SR. DIRECTOR, ECOMMERCE & RETENTION, FORIA WELLNESS

FIRESIDE

VALENTINE

SOFIA LAURELL , LINDSAY MCCORMICK + HITHA HERZOG

11:10

AM

INTERVIEW

Turning customers into advocates / How to build true loyalty

SOFIA LAURELL, CO-FOUNDER & CO-CEO, TINY ORGANICS; LINDSAY MCCORMICK, FOUNDER & CEO, BITE INTERVIEWED BY HITHA HERZOG, ASSOCIATE PROFESSOR, PARSONS SCHOOL OF DESIGN

INTERVIEW

VALENTINE

BRANDON BROWN + STEVEN BORRELLI

11:30

AM

FIRESIDE

Treat Creators like their brand revolves around them

BRANDON BROWN, CEO AND FOUNDER, GRIN + STEVEN BORRELLI, CEO AND FOUNDER, CUTS CLOTHING

FIRESIDE

VALENTINE

CLAIRE MORILLO + SARA FISCHER

11:50

AM

INTERVIEW

The Importance of Building Brand Vision and How to Successfully Integrate It

CLAIRE MORILLO, VP OF INNOVATION, RITUAL INTERVIEWED BY SARA FISCHER, MEDIA REPORTER, AXIOS

INTERVIEW

VALENTINE

Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community and marketing a brand that challenges culture today.

BRIAN ANDERSON + ALBERT CHONG

12:10

PM

FIRESIDE

Headless Commerce - ILIA's Beauty Journey with Nacelle

BRIAN ANDERSON, CEO, NACELLE + ALBERT CHONG, VP, DIGITAL, ILIA BEAUTY

FIRESIDE

VALENTINE

LAURA DOWLING

12:45

PM

GROW THERAPHY TABLE

The mindset needed to scale - how to approach team building and funding in a fast-growing apparel company

LAURA DOWLING, CMO, DIGITAL BRANDS GROUP

GROW THERAPHY TABLE

OUTDOOR

SAHRA NGUYEN + SELA SERAFIN

12:45

PM

GROW THERAPHY TABLE

Actively learning and exploring the bridge between Web3 and Consumer

SAHRA NGUYEN, FOUNDER, NGUYEN COFFEE SUPPLY; SELA SERAFIN, STRATEGIST, AV SQUAD

GROW THERAPHY TABLE

OUTDOOR

DERRICK DINGLASAN

12:45

PM

GROW THERAPHY TABLE

Planning and executing an ideal customer journey for a new DTC brand

DERRICK DINGLASAN, FOUNDER, OPTE

GROW THERAPHY TABLE

OUTDOOR

SAM MADANI

12:45

PM

GROW THERAPHY TABLE

Vision to Execution: Building Effective, Controllable Scoreboards to Execute Towards Your Vision

SAM MADANI, CO FOUNDER & CEO, BOMANI

GROW THERAPHY TABLE

OUTDOOR

PRESENTED BY THE VERTICAL COLLECTIVE

02:00

PM

LUNCH

Lunch

LUNCH

VALENTINE

CHRISTIAN LIMON + NICHOLE DELANSKY

02:30

PM

PANEL

The power of TV and streaming as a full-funnel marketing strategy

CHRISTIAN LIMON, HEAD OF GROWTH, GEMINI + NICHOLE DELANSKY, SR. MANAGER, PERFORMANCE, ROKU

PANEL

VALENTINE

HOMAS MARKS, VIVEK KUMAR, MELISSA HARRINGTON + JASMINE ENBERG

02:30

PM

PANEL

The Strength In Subscriptions

THOMAS MARKS, SVP, MARKETING, STICKY.IO; VIVEK KUMAR, CHIEF REVENUE & MARKETING OFFICER, URBAN STEMS; MELISSA HARRINGTON, FOUNDER & CEO, FISH FIXE INTERVIEWED BY JASMINE ENBERG, PRINCIPAL ANALYST, SOCIAL MEDIA, INSIDER INTELLIGENCE

PANEL

GLASS ROOM

To unlock next-level ecommerce growth, brands must make direct relationships and better
shopping experiences a priority to keep customers coming back for more. Learn how the subscription model is a powerful tool to deepen customer relationships and build loyalty, all while adding recurring, predictable revenue to your bottom line.

JAKE SOROKA + TYLER HARMAN

02:50

PM

INTERVIEW

Paid Media Post-iOS14: What’s Old is New Again

JAKE SOROKA, CMO, SCENTBIRD INTERVIEWED BY TYLER HARMAN, FOUNDER, RAD DAD

INTERVIEW

GLASS ROOM

SARA CULLEN, ALEX BRANDS + NINA AGHADJANIAN

02:50

PM

INTERVIEW

The new definition of community in the rise of DTC (Sara) +

SARA CULLEN, FOUNDER & CEO, GEM; ALEX BRANDS, FORMER HEAD OF BRAND MARKETING, MADHAPPY INTERVIEWED BY NINA AGHADJANIAN, EDITOR, UNCOVER LA

INTERVIEW

VALENTINE

Building Community Around Your Brand: A little more focused and tailored around community building and driving engagement as a brand grows organically (Alex)

MICHAEL BLOCK + ANDREW SILBERSTEIN + PAIGE MUELLER

03:00

PM

GROW THERAPHY TABLE

CTV As A Performance Channel

MICHAEL BLOCK, VP OF CLIENT SUCCESS, AND JABARI WASHINGTON, MANAGING DIRECTOR, PARTNERSHIPS + ANDREW SILBERSTEIN, FOUNDER, SOLAWAVE + PAIGE MUELLER, HEAD OF CREATIVE DEVELOPMENT, SOLAWAVE

GROW THERAPHY TABLE

OUTDOOR

MONICA DERETICH

03:00

PM

GROW THERAPHY TABLE

From Strangers to Instant Friends: Personalizing First-Time Shopper Experiences

MONICA DERETICH, RETAIL INDUSTRY ADVISOR, SAILTHRU

GROW THERAPHY TABLE

OUTDOOR

MICHELLE SCHROEDER + JESSICA BEAM

03:00

PM

GROW THERAPHY TABLE

The power of retention: A discussion of growth predictors and the best retention strategies in 2022


MICHELLE SCHROEDER, CHIEF MARKETING OFFICER, OMETRIA + JESSICA BEAM

GROW THERAPHY TABLE

OUTDOOR

PETER KENNEDY

03:00

PM

GROW THERAPHY TABLE

5 influencer data points proven to move the needle for retail brands

PETER KENNEDY, FOUNDER AND PRESIDENT, TAGGER

GROW THERAPHY TABLE

OUTDOOR

LOREN KELLEY +KATIE OUAKNINE

03:10

PM

PANEL

Universal Commerce - The Future of eCommerce has No Boundaries

LOREN KELLEY, STRATEGIC SALES LEAD, BOLT & KATIE OUAKNINE, OWNER OF BADGLEY MISCHKA

PANEL

GLASS ROOM

BAXTER ROBERSON + LISA MASTELA

03:10

PM

PANEL

Increasing your customer lifetime value through adding subscriptions

BAXTER ROBERSON, SR. DIRECTOR, PRODUCT MARKETING, RECHARGE + LISA MASTELA, FOUNDER, BUMPIN BLENDS

PANEL

VALENTINE

PHOEBE YU + KAT DEY

03:30

PM

INTERVIEW

Creating and marketing products that are functional, sustainable, and affordable

PHOEBE YU + KAT DEY, CO-FOUNDERS, ETTITUDE INTERVIEWED BY ODILE ROUJOL, FOUNDER, FAB CO-CREATION STUDIO VENTURES

INTERVIEW

VALENTINE


Finding the perfect niche/ formula for a sustainable product - on sourcing and manufacturing. How to balance cost and sustainability - who bears the cost? How smart, circular design and upfront investment can save $$

JOSH GROFF + NORA ALI

03:30

PM

FIRESIDE

Leveraging DTC to Crack Brick-and-Mortar

JOSH GROFF, CEO, MORE LABS INTERVIEWED BY NORA ALI, CO-HOST, BUSINESS CASUAL BY MORNING BREW

FIRESIDE

GLASS ROOM

SARA LIVINGSTON, JESSICA WANG

03:50

PM

FIRESIDE

The Modern Marketing Stack for a DTC Brand

SARA LIVINGSTON, HEAD OF CUSTOMER SOLUTIONS, ROCKERBOX; JESSICA WANG, SR. DIRECTOR, GROWTH MARKETING, FIGS

FIRESIDE

GLASS ROOM

TYSON QUICK

03:50

PM

FIRESIDE

Turning ad clicks into customers, Introducing the Advertising Conversion Cloud

TYSON QUICK, FOUNDER, POSTCLICK

FIRESIDE

VALENTINE

MICHAEL BARLOW+HITHA HERZOG

04:10

PM

INTERVIEW

Last mile delivery

MICHAEL BARLOW, CO-FOUNDER & CEO, FERNISH INTERVIEWED BY HITHA HERZOG, ASSOCIATE PROFESSOR, PARSONS SCHOOL OF DESIGN

INTERVIEW

VALENTINE

BETTINA HUANG, RAY LI + NORA ALI

04:20

PM

PANEL

Disrupting Industries

BETTINA HUANG, FOUNDING GENERAL MANAGER, PLATFORM; RAY LI, FOUNDER & CEO, SENE INTERVIEWED BY NORA ALI, CO-HOST, BUSINESS CASUAL BY MORNING BREW

PANEL

GLASS ROOM

DR. INGVAR KRAATZ

04:30

PM

FIRESIDE

Lessons learned from scaling the fastest growing ecommerce brands across Google Shopping

DR. INGVAR KRAATZ, COO, BIDNAMIC

FIRESIDE

VALENTINE

DAVID CHINN+JONATHAN GRELLER

04:40

PM

FIRESIDE

Driving growth at every stage of the customer lifecycle

DAVID CHINN, PRESIDENT, LEXER + JONATHAN GRELLER, PRESIDENT - DIGITAL VENTURES, MARQUEE BRANDS

FIRESIDE

GLASS ROOM

IAN YUNG + SHELLEY KOHAN

05:00

PM

INTERVIEW

How we measure the effectiveness on our top of funnel brand advertising.


IAN YUNG, VP, GROWTH, PARACHUTE INTERVIEWED BY SHELLEY KOHAN, ASSOCIATE PROFESSOR, FASHION INSTITUTE OF TECHNOLOGY

INTERVIEW

GLASS ROOM

DANNY TAING, JENNA TANENBAUM, GABE KENNEDY, SARAH MORET + NINA AGHADJANIAN

05:00

PM

FIRESIDE

Conversion Rate Optimization

DANNY TAING, FOUNDER & CEO, BOKKSU; JENNA TANENBAUM, HEAD OF GROWTH MARKETING, WHO GIVES A CRAP; GABE KENNEDY, CO-FOUNDER, PLANT PEOPLE; SARAH MORET, CO-FOUNDER AND CEO, CURIE INTERVIEWED BY NINA AGHADJANIAN, EDITOR, UNCOVER LA

FIRESIDE

VALENTINE

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GROW. LA

18 OCT

FALL

2023

The next generation of retail conferences

18 OCT

2023

8 AM
6 PM

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